I spent two weeks testing if AI tools could handle real marketing work and replace me. Working with 8 years of data, I found they're great at tedious tasks and terrible at finding meaningful insights in messy data. Bottom line: they're powerful assistants but poor agents.
What marketing teams and agencies can learn from healthcare's use of risk-based contracting, how that drives outcomes and innovation, and on creating a contracting model where everyone wins if the business grows, no one gets paid just for showing up.
Is being able to read a historical anomaly? Thoughts on tacit knowledge as intellectual dark matter, changes to information-seeking behavior, Star Wars, and why post-literacy is probably going to happen and what that means.
In ten years of public reading and writing, last year was an outlier. I wrote almost nothing public last year, and read the least since I starting tracking it in 2017. I'm chalking this up to work, fatherhood, and training. * Work: I wrote a lot this year and all of
What a year it’s been! Eight months since the year ended and I’m just now catching up on my reflections. I’m closer to ‘books read in 2024’ than I am to 2023. It took a while to write this because last year was a pretty crazy: * I